Are you ready for radical change?

Radical Powersports Sales and Marketing is the industry’s leading source to help your dealership, retail operation, or OEM business take advantage of how the Internet and its related technologies are reshaping the market and more importantly how to make more money!

  • Radical is focused on the business of doing business on the web
  • Radical is focused on thinking outside of the box
  • Radical is focused on making sure that you’re talking to your customers effectively
  • Radical is focused on making sure that your business is more successful next year than you’ve ever been before

Just having e-commerce on your site is just the tip of the iceberg!E-commerce:

Just having a website is just the tip of the iceberg when it comes to e-commerce and multi-channel retailing. Even if you already have e-commerce, it’s simply not enough anymore. How can we help you?

Hello, my name isMarketing:

Do you stand out from the crowd? Do people remember you? Do people know you? Let Radical help you develop and communicate a brand and an identity that will achieve results.

What do they see, hear, and say about your business?Advertising:

Yellow page directories are more likely to be used as a doorstop by your customers than a source of information. MP3’s have replaced the radio, DVR’s commercial skip and national satellite means no one sees your local TV ads anymore. Your customers are changing, you need to radically change to talk to them. Let Radical show you how.

Atoms vs. Bits : Information, not inventorySupply Chain Design / Optimization:

Information in place of inventory. Bits in a database instead of parts in a warehouse. Profits instead of costs. There’s some Radical changes coming. Are you going to be a leader or are you going to be left in the dust?

Latest Radical Ideas

TheFilter.com : Thoughts, musings, and ruminations on yet another recommendation service

Posted : 04 Jun 2008 11:58 am

I caught a news story over Times Online about a new venture by none other than Peter Gabriel called TheFilter.com (It should be noted that Peter is the most consistently talented, brilliant and visionary artist alive today. Especially when you look at the incredible longevity of his career. Seriously. It’s unfair really to all the […]

Perpetual Event Marketing for Motorcycle/Powersports Retailers

Posted : 29 May 2008 01:54 pm

I just read an article in the June 2008 Motorcycle Product News magazine titled: More Than A Free Lunch by Dean Kelly and Chad Wiggen. The basic premise is that motorcycle and powersports retailers need to start running more events and to be more creative in how they run them.
Amen. But I want to take […]

Groundswell… Buy it and read it!

Posted : 28 May 2008 04:31 pm

I’m about 1/3 of the way through Groundswell , and unless the book goes seriously off the tracks I whole-heartily recommend that anyone that wants to get a clear(er) picture of how all this MyFaceSpaceInBookWikiBlog stuff works, relates, and impacts your business buys this book and reads it ASAP.

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